Glencoe Regional Health Services has a new name: Glencoe Regional Health. The shortened name emphasizes Glencoe and the region in which GRH serves.

In addition to the name change, the board of directors approved updated branding for the organization. This will start with an updated logo, color palette and look for the organization.

The new logo colors of shades of blue and green are meant to convey the vibrant, optimistic and giving spirit that Glencoe Regional Health aims to embody.

“At GRH, we’re constantly striving to provide care that is not only high-quality, convenient and personal, but which also keeps up with the innovative trends we’re seeing in health care,” said president and CEO Jeffrey S. Mason. “We wanted our logo to reflect those efforts.”

The brand refresh will be noticed first on the organization’s digital platforms, including its website and Facebook page. As new programs and projects are developed, they will include the new branding.

For more information, call Nancy Ellefson, marketing coordinator, at 320-864-7798 or email nancy.ellefson@grhsonline.org.

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